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Clix CRM

Portals · 6 min read

Portal publishing without rejections

A rejected listing costs a week of portal cycle. Most rejections are four things, and all four can be caught before anything leaves your system.

A listing that is rejected by a portal has already cost you the thing you were buying: time on market. The enquiry that would have arrived on Tuesday arrives the following Monday, if the client has not already bought something else.

In the UAE the reasons are unusually consistent. Four things account for most of it.

The permit

A missing permit number is obvious. An expired one is not, because the listing was fine when it was published and quietly stopped being fine six weeks later. Permit expiry belongs on the listing as a date you can filter and sort by, not as a reminder in somebody’s calendar.

The agent

Portals publish under an agent profile they know. If your agent record has no BRN, or has not been mapped to the portal profile, the listing has nowhere to land. This is a data problem that presents as a publishing problem, which is why it takes so long to diagnose the first time.

The media

Each destination has a minimum. Below it, the listing either fails or publishes in a state that performs so badly you would rather it had failed.

The required fields

Size, completion status, occupancy, furnishing. A field that is optional in your system and mandatory in theirs will fail every time until somebody notices the pattern.

Fail in your own system

None of this is difficult. It is only expensive when the check happens at the far end. Validation that runs before publishing turns a week long round trip into something the agent fixes in the thirty seconds before they hit publish.

  • Permit present and unexpired
  • Agent mapped to a portal profile
  • Media above the destination’s minimum
  • Required fields complete for that destination

Clix runs those checks against each destination’s own rules and lists the blocking issues on the listing. It is not a clever feature. It is just the right place to do it.

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